Brand strategist + writer with a knack for distilling complex ideas into compelling narratives.
Currently writing for the TV Content Design team at Apple.
What I Do
Brand Strategy
Brand Voice + Communication
Creative Strategy
Content Strategy
Copywriting
Some Things I’ve Done
Voice + tone for design guidance aimed at podcast creators.
Thought leadership on the future of work for a leading productivity + collaboration platform.
Social concepts + creative for a continuous glucose monitor.
Brand + content strategy for a Hollywood legend.
Lead writer for a yearlong, multi-modal study on entertainment fandom.
Butter by Asako Yuzuki
Mother Mary Comes to Me by Arundhati Roy
Delicate Edible Birds by Lauren Groff
What I’m Reading